Monday, November 24, 2008

Are You Still Selling Online?....At Ebay?...Etsy?


If so, I have one big word for you DIVERSIFY! Not only in what you sell but where you sell. The old days of small sellers depending on ebay are over. Mr. Donahoe has made that so clear it rings like a bell - and he never even had to say it. Right now my most active listings are on Bonanzle, Etsy and my own website. To help me along I've gone thru all my past receipts (something you ALL should be doing) and came up with a nice email list of past customers. Then I made them a nice form email with links to my website and other places they can find me. Make it as easy for them as possible. Don't email only to let them know where they can find you. Offer shipping or discounts, etc. These are YOUR customers and you have a right to contact them. Just don't make a pest of yourself. since I did this early in November things are percolating along. Maybe I will contact them again in the Spring and announce Easter, Valentine's Day and Mother's Day deals. What I'm trying to say is get out of the rut. Don't be afraid to market yourself to your past customers. They are looking for bargains too and they are finding less and less of them on Ebay since so many of us small sellers left there. DIVERSIFY!

I'm inviting you all to virtual lunch with today's painting: PB&J

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