Sunday, August 10, 2008

Selling Online - Make the Most of Your Website

Enjoy your Sunday...take the dog to the park :-)

Well, my website has been up and running since 1996. Originally it was started to sell handmade clay angel pins which later had to be molded from resin as the demand for them increased. For several years they were used for wedding, christening and party favors and came on personalized cards. Business was good....but then the angel fad faded away. Now the same site is broken up into three distinct is a catch-all for angel type things (magnets, notecards, etc.) the other is for my artwork and a third is for my long time hobby of tatting (making lace with a shuttle). The whole thing works nicely with a Paypal shopping cart. However, in times of low sales...such as it is now, its nice to fall back on Google ads to at least pay the website expenses. For those who think they look tacky - I say no, they are unobtrusive and they get enough click-thrus to pay for the room they take up. You see, every time someone clicks on a Google ad, Google pays me money. They don't have to buy a thing - just click on the ad....and if they're not interested in my site then I might as well make a bit of change on their exit from my site ;-) Google ads are just one of the ways to get extra mileage out of your website.

Happy Sunday :-)
The artwork is a 2 1/2" X 3 1/2" painting titled "Frisbee Westies"

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